In the modern world of twitter updates, information is passed around within seconds.  The speed of information is a challenge for old media such as newspapers who do not have a web presence.  The world is clearly flat, however, this new change will create an opportunity for those who are engaged with and embrace the relatively new online media platform.   If you are not in real time, you are dead.  The beneficiaries who adapted, will grow and bloom.  

This morning while listening to the popular Raga Shanti morning show on Newstalk radio.   Raga did something interesting and commendable.  He included his audience from his facebook page.  They interacted with him while on air.  This create a 3D experience for his listeners all over the world.   I am not sure if this was his intention but it worked well with his "mix up and blenda" approach.  Embrace Change!



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