Dynasty: music to watch for!




Dynasty was born on October 26 1981 in Rio Piedras, Puerto Rico, to parents of Dominican and Puerto Rican descent, and then came to the US at the early age of 8. He was raised in the Musical Melting pot of Brooklyn, New York, in the tough neighborhood of East New York. Growing up with Jamaican, Trini and Guyanese neighbors really helped him indulge in what was the realest Caribbean Culture (Good Food and Tantalizing Rhythms). It was here during his youth, where he witnessed the birth of Dancehall in the US. He would hear the latest songs by veterans like Ninjaman, Shabba Ranks, Cutty Ranks and Papa San to name a few, blasting from local record shops.

By the time he was 11 years old, he was already sneaking into local dancehall clubs absorbing the culture and the scene. He would then go on and see the arrival of a new generation of deejays. But it wasn't until he heard Super Cat's superb vocal style that would inspire him to learn and sing in patois and become the artist he is today. One of the first Jamaican deejays to break through the U.S. market, Super Cat helped pioneer the fusion of dancehall with Hip Hop and R&B.

Coming from Puerto Rico Dynasty was already heavily influenced by the reggae production that had taken off in Panama, Spanish reggae. This was the basis for what was later known as Reggaeton, which was developed in Puerto Rico, his birthplace. With influences from dancehall, hip-hop and various other Latin American musical genres, such as bomba, plena, salsa, merengue, latin pop and bachata as well as that of hip hop, R&B, and electronic, it allowed him to start to spit with finesse in Spanish while still incorporating his Reggae style.

Fast forward to the year 2004, where Reggaeton takes over the Music scene. This was the year that reggaeton gained widespread popularity in the United States, eventually gaining attention in many “Western” countries. While performing at different Reggaeton events, Dynasty met Giovanni "Padrino" Suarez through mutual associates in the Dominican Republic. After hearing each other’s styles and collaborating through songwriting, Dynasty and Padrino created a fusion of Reggaeton, Dancehall reggae riddims, and Spanglish lyrics.

During this time, Dynasty was signed along with his partner to Urban Box Office a Reggaeton and urban Latino record label based in New York City responsible for some of the biggest projects in Reggaeton history. After putting finishing touches on their debut album, UBO then decides to hold the album. This was when Jose “The DA” Salcedo, Project Manager for the group, decided instead to distribute 25,000 copies of their mixtape in the U.S., Puerto Rico and Dominican Republic. He felt along with that presence they could also earned their stripes by embarking on a 15 City tour, performing all over the U.S. in events such as the Billboard Latin Music Conference, Festival, Calle Ocho, Latin GRAMMY ® Street Parties, Reggaeton on the River, and abroad in numerous festivals throughout the US, The Carribean and South America. They shared the stage with big name acts like Daddy Yankee, Tego Calderon, Busta Rhymes, Wisin y Yandel, Notch, Alexis y Fido, Beenie Man, Pitbull, Kat De Luna, Toby Love, NORE, Juelz Santana, just to name a few.

Unfortunately, due to financial mismanagement by the label, UBO went bankrupt in December 2006. It was during this time when along with long-time business partner Jose “The DA” Salcedo, Dynasty decided to focus on his solo career and go back into the studio. They went on to meet an old associate that used to work with Padrino, Kev Charlatan who was starting up a new studio, called Charlatan Music. With “The DA” having relationships with Dancehall producers in Jamaica and overseas, and Charltan having a new lab to work out of, Dynasty went back to his Jamaican roots and started to record tracks over Jamaican riddims. This got the attention of one of the hottest DJ’s on the scene, DJ Locorious. His online radio program, which won him the “Best Internet Radio DJ of 2008” (Latin Urban Mixx Awards), has generated, till now, up to 300,000 listeners a night. Locorious was already in the process of starting up his own Production Company, so along with The DA and Kev Charlatan, Dynasty decided it would be a great Idea to create his own Production Company called New Chapter Music Group, with Dynasty becoming the 1st artist signed under the imprint.

Dynasty is currently regarded as one of the brightest, most Talented up and coming stars in the Dancehall music scene. Evidence to this is his feature on the IRT Ryddimz DVD Vol 4 magazine which chronicles Caribbean music and culture from a NYC perspective. It recognizes NYC’s Reggae & Soca movement as an amalgamation of various Caribbean backgrounds and influences. Dynasty also just finished filming his 1st 2 videos, a 2-in-1 actually. The 1st track entitled “Let the Riddim Play”, is an ode to all the Women, DJ’s and Dancehall parties he has experienced in life. The 2nd track is entitled “Playa Haters”, a track where Dynasty unleashes a verbal attack on everyone and anyone who has doubted him from Day 1 , currently one of the hottest Street Anthem in NYC.

2008 is definitely the Year of the Prince.. The Prince of Dancehall that is.

For Booking and More Information, Please Contact:

Jose “The DA” Salcedo

646-407-5545

newchaptermusicgroup@gmail.com

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